"Phoenix Embroidery," led by Samah Mhanna, aims to preserve and revive Palestinian heritage with modern touches. After a painful experience in 2022 when the workshop suffered a fire, Phoenix returned in 2024, thanks to the support of Dalia Association, renewing its passion and reclaiming its place in the embroidery world.

Phoenix blends traditional crafts with contemporary innovation, utilizing modern design and embroidery techniques, including smart software to transform drawings into embroidery patterns on fabrics. We use eco-friendly materials and focus on integrating patterns from both northern and southern Palestine, including bead embroidery and the unique Majdalawi fabric.

Our goal is to provide high-quality products that combine authenticity and modernity, catering to customer tastes and reflecting the beauty of Palestinian heritage through distinctive and attractive designs. We aim to preserve our cultural legacy and introduce it to future generations by offering embroidery works that express authentic Palestinian creativity and art.